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This branding features a fictional brewing company, "Olympus Brewing Company”. I created logo and labels for three product lines the brewing company would be selling.


The main inspiration for the label designs were drawn from Greek pottery. I am fond of art style and thought it translated really well into the label artwork. Colouring for the labels were based off of the main elements each god is associated with (Poseidon/Water/Blue, Zeus/Thunder/Yellow, Hades/Fire/Red). Keeping the labeling consistent with one colour also helps the consumer make a clear distinction between what flavour they are drinking, even after they've have a few. 

The Greek God that the flavour is based on is showcased front and center while the other Gods' are placed on either side. The placement of the other Gods' is to entice consumers the try the other flavours. 

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